London 2012 – No Social Media?


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Amazingly, we live in a world today where it simply didn’t happen…until we prove it on Facebook. It cracks me up how people “check-in” wherever they go…might as well wear an ankle monitor.

And while it’s somewhat depressing to have those people in our lives who get more joy out of looking like they’re having fun through social media uploads around life’s every turn, rather than actually relishing the moment…the global immediacy and connectivity is nothing short of remarkable.

That said…having tickets to an Olympic event, for many, is a once in a lifetime experience. Everyone in that venue will have a camera, and you can bet, everyone will have some sort of social media account that’ll be bombarded with updates of their experience…

…oh but wait – in London, the Summer Games organizers want to make sure that doesn’t happen! Here’s how the conditions for ticket holders reads: “Images, video and sound recordings of the Games taken by a Ticket Holder cannot be used for any purpose other than for private and domestic purposes | and a Ticket Holder may not license, broadcast or publish video and/or sound recordings | including on social networking websites and the internet more generally”

In other words, take all the pictures you want – but you can’t post ’em on your Facebook page.

Sure, that’s enforceable. How out of touch with reality are these Olympic lawyers? Today, updating your social media status has become more routine than eating. So you’re going to tell millions having a once in a lifetime experience that they can’t tweet their close-up of Phelps by the pool…

…only if you block all cellphone reception. Good luck, London. You may actually have more success convincing locals to brush their teeth.